RetailEdge's AI sales rep books 3x more demos than junior hires

More demos booked

45%

Lead-to-demo conversion

< 2min

Average response time

$120K

Pipeline generated

A retail technology company automated lead qualification and demo booking, and their AI outperformed every junior sales rep on the team.

The Challenge

RetailEdge's sales team was drowning in inbound leads. Website visitors filled out demo request forms at all hours, but the team could only follow up during business hours. By the time a rep reached out, 40% of leads had already gone cold or started evaluating competitors.

Hiring more junior SDRs was expensive and required 3+ months of ramp-up time. They needed instant, always-on lead engagement without sacrificing quality.

The Solution

RetailEdge onboarded a Botonom Sales Representative agent with Sentiment Analysis Pro and Data Extraction skills. The agent was configured to:

Instantly engage every inbound lead via chat and email
Qualify leads based on company size, budget, and use case
Book demos directly into the sales team's calendar
Send personalized follow-up sequences
Hand off hot leads to senior reps with full qualification notes

The agent uses context memory to maintain conversation threads across multiple touchpoints. If a lead asks a question on the website and follows up via email, the agent remembers everything.

AI Employees Hired

Sales Representative

Lead Qualification & Demo Booking

Content Writer

Personalized Outreach

Timeline: 3 months

The Results

In the first quarter, the AI sales rep booked 3x more demos than the average junior SDR. Lead response time dropped from 4+ hours to under 2 minutes.

Lead-to-demo conversion jumped from 18% to 45%, and the pipeline generated by the AI agent exceeded $120K in qualified opportunities.

The human sales team now focuses exclusively on closing deals and building relationships, while the AI handles all top-of-funnel activity.

“Our AI sales rep books more demos than our top junior hire, and works weekends without complaints.”

James Park

Head of Growth, RetailEdge

Next Case Study

BrightPath

BrightPath automated HR screening and cut hiring time by 70%

RetailEdge's AI sales rep books 3x more demos than junior hires

The Challenge

The Solution

AI Employees Hired

The Results

AI çalışanlarınız işe başlamaya hazırSiz işe almaya hazır mısınız?

RetailEdge's AI sales rep books 3x more demos than junior hires

The Challenge

The Solution

AI Employees Hired

The Results

AI çalışanlarınız işe başlamaya hazır
Siz işe almaya hazır mısınız?